01
Leads are followed up inconsistently
Timing and quality depend on the person who receives the lead.
In-company sales training • English / Dutch / French
Better conversations. More consistent sales.
I help sales and marketing teams improve prospecting, discovery, follow-up and negotiation. No generic course: we train on your customers, offer and real cases.
20+ years of commercial experienceAcross FlandersTraining in EN / NL / FR
No theory for theory’s sakePractice with your own commercial reality.
Steven MeelSales trainer, coach & lecturer
Where does it break?
Training starts with your sales reality.
Growing teams rarely lack effort. They need a shared approach that survives busy working days.
02
Conversations stay too polite
Good contact, but limited discovery and no firm next step.
03
Sales and marketing tell different stories
The lead promise, value proposition and follow-up do not connect.
Formats
From a focused workshop to ongoing coaching.
Every format is customised around the behaviour you want to change.
Sales reset
One sharp challenge, team alignment and immediate tools.
Sales skills in action
Practice, feedback, scripts and templates based on your cases.
Sales Masterclass
A full journey from prospecting to negotiation and closing.
Coaching & pipeline
Field coaching and reviews to embed new behaviour.
Training in action
Less listening. More trying.
Participants practise recognisable situations, receive focused feedback and translate it straight into their own customers and deals.
Discuss your challengeApproach
Custom means more than adding your logo to slides.
Intake
Goals, context, customers and bottlenecks.
Design
Cases and exercises based on your reality.
Training
Short input, lots of practice and clear feedback.
Transfer
Tools, action points and optional coaching.
Trainer
Commercial experience with an educational approach.
I’m Steven Meel. I combine more than twenty years of B2B and B2C experience with my work as a trainer, coach and higher-education lecturer. The result is practical, structured training that respects each participant’s own style.
Let’s talk
Where is your sales process losing opportunities?
Tell me where the process gets stuck. You will receive a personal reply, usually within one working day.